Sales Question Bank
for Exam preparation

Q2. The creation of modern marketing is the result of ___

1. Industrial Revolution
2. Barter system
3. Decentralised exchange
4. Pre-industrial period

Q3. According to the BCG matrix. Does a star have the following feature?

1. Generates less cash
2. High market growth and low market share
3. High market share and industry growth
4. It will not become cash cow after some time

Q4. Which is not a strategic role of sales management?

1. Tracking
2. Reporting
3. Delivery
4. Optimizes distribution

Q5. From the economic system’s point of view, the role of marketing intermediaries is to transform:

1. raw products into finished products.
2. consumer needs into producer needs.
3. consumer needs and wants into product desires.
4. assortments of products made by producers into the assortments wanted by consumers.

Q6. Services marketing become difficult because of

1. Intangibility
2. no demand
3. More complex market
4. Difficult to enter the market

Q7. Which of the following is not an element of the traditional marketing mix?

1. Product
2. Pricing
3. Promotion
4. Process

Q8. Which one of the following options is the correct benefit of SFA?

1. Decreases trading and increases administration
2. Helps to close agreements slower
3. Provides real-time visibility into sales
4. Helps to implement consistent sales processes across departments only

Q9. What is the full form of VMS?

1. Velocity moving system
2. Vertical marketing system
3. Vertical moving system
4. Very moveable system

Q10. ___ are often factors that a business cannot control.

1. Process variation
2. Cost reduction
3. External forces
4. Turnover