IRGST

Home Question Bank Online Exams Job Interview Q&A Job Description How To Quotes and Sayings Articles Jobs Personality Tests Personality Types About Contact Us Sign in/up

Sales Question Bank
for Exam preparation

Select Knowledge area

Question:

Which of the following statements about sales force management is true?
  1. The sales force is the firm's most direct link to the customer
  2. The statement, "The world will beat a path to your door if you build a better mousetrap," reflects how business operates today
  3. As organizations implement the marketing concept, they soon realize how important it is to be sales-oriented
  4. Personal selling is usually less expensive than advertising
  5. Sales management is no different from any other kind of management






Q2. Discussions are held with all the ___ of the company during requirements gathering.

  1. Technical staff
  2. Managers
  3. Sales personnel
  4. Stakeholders
Correct Answer

Q3. CRM helped in increasing customer satisfaction from order to end product.

  1. True
  2. False
Correct Answer

Q4. When channel members assume responsibility for one or more of the marketing flows over at least two separate levels of distribution manufacturing and wholesaling, in fact, such systems are synonymous with both forward and backward vertical integration is known as…………

  1. Corporate vertical marketing systems
  2. Contractual vertical marketing systems
  3. Administered vertical marketing systems
  4. None of the above
Correct Answer

Q5. Two genres of consumer market segmentation are _________ and ________.

  1. Demographic, promotional
  2. Behavioral, geographic
  3. Geographic, social
  4. Psychographic, economic
Correct Answer

Q6. In an organisation, SBU stands for ___

  1. Substitute Business Unit
  2. Sub Business unit
  3. Strategic Business Unit
  4. Standard Business Unit
Correct Answer

Q7. According to Ansoft’s model of product/market expansion.

  1. When products are new and markets are new, then diversification strategy would be implemented
  2. When products are present (or current) and markets are present (or current), then product development would be the right strategy
  3. Product development is not feasible
  4. None of these
Correct Answer

Q8. Which one of the following is not a necessary condition to be met during the process of exchange?

  1. Each party is capable of communicating
  2. Each party has to arrange its own logistics system
  3. Each party has the ability and desire to indulge in exchange
  4. Each party has something that is of some value to the other party
Correct Answer

Q9. USP stands for ____ and is an important advantage of branding

  1. Unique Selling Proposition
  2. Unequal Selling Pitch
  3. Unidentified Shuttle Position
  4. Unmanned Space Probe
Correct Answer

Q10. What is the full form of CIS?

  1. Channel information system
  2. Channel induced system
  3. Channel incorporated system
Correct Answer








User Agreement| |Privacy Policy