Sales Question Bank
for Exam preparation

Q2. What is the full form of CIS?

1. Channel information system
2. Channel induced system
3. Channel incorporated system

Q3. Which among the following is defined as an ability to track and respond to clients in an individualized manner?

1. Inbound management
2. Automation
3. Outbound management
4. Personalization

Q4. Charging customers different prices for essentially the same service is called

1. Price discrimination
2. Supply and demand.
3. Complementary
4. Substitutes

Q5. USP stands for ____ and is an important advantage of branding

1. Unique Selling Proposition
2. Unequal Selling Pitch
3. Unidentified Shuttle Position
4. Unmanned Space Probe

Q6. _____ refers to the ability to perform the promised service dependably and accurately.

1. Tangibles
2. Responsiveness
3. Empathy
4. Reliability
5. Assurance

Q7. A large marketing intermediary, but not as large as a sole selling agent in terms of size, resources and territory of operation is known as………………..

1. Wholesaler
2. Sole selling agent
3. Direct marketing channel
4. Semi-wholesalers

Q8. Which of the following is the criticism against the production concept?

1. Consumers are not given personal attention
2. Marketing expenses are costly
3. No efforts are made for reducing the competition
4. There is a large number of buyers and sellers

Q9. _______________ is a layer of intermediaries that performs some work in bringing the product and its ownership closer to the buyer.

1. A direct marketing channel
2. An indirect marketing channel
3. A channel level
4. A channel switching system

Q10. Which one of the following options is the correct benefit of SFA?

1. Decreases trading and increases administration
2. Helps to close agreements slower
3. Provides real-time visibility into sales
4. Helps to implement consistent sales processes across departments only